Social Media
Educational social content for an intellectual property brand
Editorial-style posts and video thumbnails that make trademark and copyright topics approachable.
- Client
- Trademark registration brand
- Industry
- Legal & Intellectual Property
- Services
- Social Media Design, Content & Motion
The challenge
Legal topics are dry. The content needed to spark curiosity and build authority without oversimplifying.
Objectives
- Turn legal concepts into scroll-stopping posts
- Build a recognisable editorial style
- Drive views of educational videos
Our approach
We paired provocative questions with elegant serif type and striking imagery, and designed a consistent thumbnail system for the video series.
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